It was officially announced today that Leicester’s Beaumont Park Speedway Stadium is to be renamed and will now be known as the Jordan Road Surfacing Stadium.
“The partnership between the two companies brings a high profile and respected name to the sport. Leicester Speedway is no different to any new business as it is forever evolving and we see the rebranding of the stadium as a significant milestone in the life of the club as the venue will take on a new identity” stated the Lions Promoter David Hemsley.
The company was founded by Barry Jordan in 1995 and since then Jordan Road Surfacing Limited has grown into one of the largest and independent surfacing and planning contractors in the Midlands with Asda, Morrisons and Sainsbury’s amongst its clients. The company has worked with and alongside Leicestershire, Nottinghamshire, Derbyshire, Cambridgeshire and Bedfordshire Councils and in conjunction with the Highways Agency on major trunk roads nationwide.
“It is a great honour for Jordan Road Surfacing to be associated with Leicester Speedway and we are proud to become part of the club and having the stadium named after the company. We are a local company with a working presence in Leicestershire and with seventy-five per cent of our workforce living in the county there is already an affinity with the area and so we are pleased to add our support to the Leicester Lions team” commented company owner, Barry Jordan.
Leicester will race their first meeting of the new season at the Jordan Road Surfacing Stadium on Saturday 16th March when the Lions meet their near neighbours the Coventry Bees in the East Midlands Bowl.
Pictured left to right: David Hemsley, Simon Nielsen, Kevin Doolan and Ady Wright, Director of Jordan Road Surfacing Limited.
